Instone is a leading wholesale distributor of manufactured and natural stone veneer siding, landscape stone products, and Isokern fireplaces. For over 30 years, they’ve connected customers across the Midwest and Northeast to top-quality stone brands through a trusted dealer network.
Instone’s proprietary brands—Toro Stone™, Aura Natural Landscapes™, Interloc™ Natural Stone Panels, Pangaea® Natural Stone and Be.on® Stone—are designed to provide dealers with exclusive, high-quality solutions that meet the demands of today’s market.
By offering these exclusive brands, Instone empowers its dealers with differentiated products, increased sales opportunities, and dependable supply chains, ensuring they can serve their customers with confidence and efficiency.
Toro Stone™ is where new ideas meet time-honored practices. Where strong designs meet solid construction. Built on 35 years of working side by side with masons.
Aura Natural Landscapes™ offers premium natural stone products for outdoor spaces, ensuring durability and aesthetic appeal for landscaping projects.
Interloc™ Natural Stone Panels simplify installation with a modular system, allowing for quick and efficient application while maintaining the beauty of real stone.
Pangaea® Natural Stone combines the beauty of real stone with modern installation efficiency. Each stone is pre-blended, sorted, and packaged at the quarry, saving time on the job site, making it a premium yet practical choice for masonry projects.
Be.On® Stone is a revolutionary mechanical stone veneer system designed for quick, easy installation. It features an integrated rainscreen and a mortarless design, allowing for faster, cleaner installs This makes it ideal for contractors looking to cut labor costs and timelines without sacrificing quality.
Instone adds value by providing unparalleled sales, marketing, and logistical support for top brands like Cultured Stone®, Dutch Quality Stone®, and Isokern® Fireplaces.
By acting as a full-service partner, Instone enables its dealers to sell these brands with confidence, ensuring product availability, knowledge, and customer demand generation.
Instone enhances dealer efficiency and profitability through its route truck delivery system and user-friendly website.
By combining reliable logistics with digital convenience, Instone helps dealers minimize costs, maximize sales, and operate more efficiently.
Route Truck Delivery – Instone’s dedicated trucks follow consistent delivery routes, ensuring dealers receive regular, on-time shipments. This reduces the need for excess inventory, freeing up cash flow and storage space while keeping high-demand products readily available.
Website & Digital Tools – Instone’s website provides dealers with easy access to product information, inventory availability, and online ordering. This streamlines the purchasing process, reduces administrative time, and helps dealers quickly respond to customer needs.
Instone fosters a culture of innovation, collaboration, and customer commitment. With a passion for stone and service, the team thrives on problem-solving, continuous improvement, and strong relationships. They emphasize integrity, teamwork, and excellence, ensuring dealers and contractors receive top-tier products and support to drive success in every project.
